Amazon’s October Prime Day (dubbed “Prime Big Deal Days“) is here, which means the competing anti-Prime Day sales are officially live. Target’s sale, Target Circle Week, kicked off on Oct. 5 and runs through Oct. 11 with a heavy focus on the holiday season.
The deals are especially great for Halloween lovers, with big savings on costumes, decorations, and candy. While the sale is a members-only event, Target’s Circle membership is completely free to join.
The best deals to shop during Target Circle Week

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40% off Halloween costumes for all ages
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Buy one, get one 50% off Halloween candy
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Up to 40% off holiday lighting and decor
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30% off select Lego sets
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Buy 2, get 1 free on books, movies, and music
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Up to 50% off kitchen & home essentials
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Up to 30% off fall home decor & essentials
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Buy one, get one 25% off household essentials
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Save $10 when you spend $40 on toys
Fujifilm Instax Mini 12 Camera
(save $10)

Apple AirPods 4
(save $30)

Beats Solo 4
(save $70)

Ninja Creami
(get $30 Target gift card with purchase)

KitchenAid Appliances

Samsung Galaxy Tab A9+
(save $60)

Rubies Wednesday Nevermore Uniform Halloween Costume
(save $12)

Amazon Fire TV Stick HD
(save $17)

Northlight Jack O’ Lantern Halloween Lights
(save $15)

Dyson Ball Animal 3 Total Clean Upright Vacuum
(save $170)

What is Target Circle Week?
Target Circle Week is a week-long sale event originally created as an “anti-Prime Day sale.” It typically happens twice a year, in July and October, to coincide with Amazon’s Prime Day dates. During the event, Target offers daily deal drops and week-long deals with savings of up to 50% on top brands. The retailer also often matches Amazon’s Prime Day prices, letting you get the same savings without a paid Prime membership.
When is Target Circle Week?
The current Target Circle Week is happening now and runs from Oct. 5 through Oct. 11. While Amazon’s Prime Day events typically last for a few days, Target’s sale is a full week-long event.
Do you need to be a Circle member to shop Target Circle Week?
Yes, you need to be a Target Circle member to get the exclusive savings during Circle Week. However, the membership is completely free and easy to join. In addition to accessing the sale, Circle members get other year-round perks, including a 5% birthday gift, personalized deals, and savings that are automatically applied at checkout.